Having your own Facebook page is one of the first steps every marketer should take. In my experience, I’ve found that creating a Facebook page and following the simple guidelines outlined in this article, will help your Facebook page perform better and you will enjoy a better return on your investment. If you are looking …
How to Set Up & Run a Successful Facebook Campaign Read More »
Social media is a great way to create and spread word about a company’s products, services and ideas. However, the more time you invest in social media, the more you begin to see the benefits of social media marketing. The following 12 steps will help you to turn your social media efforts into a successful …
12 Steps to Create and Implement a Successful Social Media Campaign Read More »
Each day, countless brands and businesses are born in the digital world. But how do they achieve success and build a sustainable and profitable business? In this book, we give you the tools you need to create your own digital marketing strategy. Digital marketing is the latest buzzword in today’s modern marketing. It is simply …
Marketing 101: How to Create a Digital Marketing Strategy Read More »
We all know that getting customers to take action is a key part of marketing. Our goal today is to help you get the most out of the visit when customers do convert. To do this, you need to: 1. Make visitors want to visit your pages. 2. Make them value your offering. 3. Make …
Combatting Competition With Better Conversion Rates Read More »
The management at a small company asked me to do a social media marketing analysis for their blog. They said they could reduce the costs of social media marketing by half, but they would also like to know how much their investment is worth. Marketing has changed. As consumers become more and more engaged with …
Content is king. Back in the day I was writing my first book, the publishing industry was still centered on the printed page. And people still read books. It is estimated that in 2017 alone, over 500 million books were published worldwide on all kinds of topics. I don’t know about you, but when I …
12 Types of Content That Grab Attention in a Good Way! Read More »
While more and more organizations are adopting agile methodologies to help them deliver product faster, getting a report out the door is often a major bottleneck. When a project is nearing completion, there’s often no time to go back and update the report with changes that may have occurred, and there are rarely enough resources …
Building Report Templates That Stand the Test of Time Read More »
This post is not really about sales funnels. If you read the title, you might think otherwise. But to be more accurate, it’s about how to use marketing tools to grow your business. We live in a world where marketing is easy (and cheap!) and competition is fierce. There’s so much noise online. You can …
Why you should be using them to grow your business Read More »
It’s no secret that social media is changing the way everyone interacts with the web. But what if you want people to see your content on other platforms? Your question is answered in this guide. The era of the social media manager is over. We’ve finally arrived at the era of the social media strategist. …